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Marketing Operations Manager / Chef opérations de marketing

Date:  15-Sep-2022
Location: 

Mississauga, ON, CA Toronto, ON, CA

Work Location Type:  Hybrid

Workplace Environment:       Hybrid 

 

This role can sit in the following cities:    Mississauga, Toronto                                 

 

Open up to the Possibilities!
At Purolator, you’ll be proud knowing you’re working for a Canadian company that truly values its employees. And it’s community. This is an exciting and evolving industry and we’re leading the change as we strive to deliver the future. Here you will be empowered to help move the business forward. Each and every day. Are you open to the possibilities?

Successful applicants for this position must be fully vaccinated against COVID-19 as a condition of employment. If you have questions, please feel free to ask during your interview.

 

Job Description

Job Description

The Manager, of Marketing Operations, is responsible for managing Purolator’s Marketing Automation team. This team consists of a team of three marketing automation specialists with accountability for developing and executing marketing campaigns requested by multiple functional areas of the business leveraging the Purolator tech stack.

 

Responsibilities

·  Support team problem solving of complex end-to-end solutions for executing marketing campaigns and marketing requests within the Purolator tech stack, building upon past lessons learned and best practices.

·  Work with team members to help identify areas for technical skill development and integrate them into individual development plans

·  Lead the team to ensure consistent approaches to end-to-end development and execution of campaigns inside Salesforce Marketing Cloud

·  Provide leadership with the goal of continued optimization of marketing campaigns through the team’s management of our marketing automation platform

·  Regularly oversee results of the email campaign and landing pages created using HTML/CSS/Amp Script and conduct day-to-day activities

·  Oversee results of ongoing maintenance and updates of data tracking used for attribution modeling using Google Analytics, Google Tag Manager, and any other digital purchasing platform

·  Review & evaluate campaign performance reporting and web analytics as well as provide data-driven optimization tactics using platform tools for the team to integrate into future campaign development

·  Maintain and foster relationships with our external digital marketing strategic partners assisting Purolator with Marketing Automation

 

Qualifications

·  University Completion at master’s Level in Specialized or Occupational Field - Knowledge applied directly to work, Examples: M.B.A., M.L.S., M.S.W., L.L.B., Nutritionist

·  Over 5 years and including 7 years progressive experience

·  Advanced level knowledge of the Salesforce product suite and ecosystem including Marketing Cloud and Sales Cloud.

·  Knowledge of programming languages such as HTML (HTML5, Bootstrap Framework, Foundation Framework), CSS, SASS, JavaScript, jQuery, Ajax, JSON, XML, PHP, SQL, and AmpScript (highly specialized programming language only used in Marketing Cloud).

 

 

 

 

 

 

POSTING DETAILS
Location:                    530 - Corporate  
Working Conditions: Office Environment 

Reports to:                  Director Marketing 
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We are aware of a fraudulent website that appears to mimic the Purolator careers page. Official job postings from Purolator are shared on www.purolator.com/careers or https://careers.purolator.com. Please ensure any job applications are made directly on these websites. Please note, Purolator will never ask an applicant to make a financial transaction for equipment as part of its recruitment process.

Purolator is an equal opportunity employer committed to diversity and inclusion. We consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, Aboriginal/Indigenous status or any other factors considered discriminatory. If you require an accommodation during the recruitment process, we will work with you to meet your needs.

We recognize that our employees and their families are key stakeholders. We will only be successful as a business if we provide our employees with a safe and healthy workplace and we have the right people in the right roles with the support they need to succeed. We hire for attitude and train for skills.  To learn more about us and our values, go to www.purolator.com.

At Purolator, every day is an opportunity for our employees to connect with one another and with our customers to help make a positive impact in the communities where we live, work and play.

 

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